The internet is celebrating a new social media milestone. The wedding announcement post of Rashmika Mandanna and Vijay Deverakonda has officially become the most liked Instagram post in Asia.
As of Saturday morning, Rashmika’s wedding post has garnered an astonishing 23.2 million likes, surpassing the previous Asian record held by Virat Kohli for his 2024 T20 World Cup victory post, which had amassed around 22.8 million likes.
Combined Engagement Crosses 41 Million
While Rashmika’s standalone post broke records, Vijay’s wedding announcement also crossed 18.4 million likes. Together, the couple’s total engagement stands at an impressive 41.6 million likes, making it one of the biggest celebrity moments on Instagram globally.
The couple, fondly dubbed “Virosh” by fans, tied the knot in a private ceremony in Udaipur after years of dating rumours.
Rashmika’s Emotional Note Wins Hearts
In her heartfelt caption, Rashmika introduced Vijay to fans with an emotional message, describing him as the man who brought peace, encouragement, and meaning to her life. The deeply personal note resonated strongly with followers, contributing to the post’s viral momentum.
With over 50 million Instagram followers, Rashmika’s massive fan base amplified the moment across regions.
Enters Global Top 20 List
Beyond Asia, the wedding announcement has entered the Top 20 most liked Instagram posts of all time (excluding football-related posts). It now ranks 18th globally, surpassing posts by global pop stars such as Justin Bieber and Selena Gomez.
Surpassing Other Celebrity Weddings
The record also overtakes engagement figures previously set by high-profile Indian celebrity weddings, including:
- Kiara Advani & Sidharth Malhotra
- Katrina Kaif & Vicky Kaushal
- Alia Bhatt & Ranbir Kapoor
A Cultural Moment Beyond Cinema
The milestone highlights the massive digital influence of Indian cinema stars across Asia. What began as a wedding announcement quickly turned into a continental social media record, proving once again the unmatched fandom power of South Indian cinema.
With millions continuing to engage, the “Virosh” wedding moment has now become a landmark chapter in Instagram history.